Who has seen the greatest results from social media marketing? According to the 2011 Social Media Marketing Industry Report, the answer is small business owners. ”Over the course of the last 3 years, social media has moved from an uncertain strategy (2009 report), to a permanent fixture (2010 report), to a primary tool (2011 report) in the savvy marketer’s toolkit.”
Similar to individuals using social media, one of our goals is to stay connected with our clients, friends and other business contacts. Another reason we engage in social media is to provide useful information.
What do you think of M&O’s social media involvement? Do you use social media in your personal life? What about as a business tool? We’d love to hear your feedback!